5 Latest Trends in Sales for Revenue Generation

Updated: Nov 22

Sales processes are becoming dynamic. For a successful growth model, business owners should learn to adapt to change.



The pandemic has been a prime example of new sales trends. Sales managers were facing market changes and they were learning how to keep the consumer engaged and satisfied during challenging times.


Sales growth is not always easy. The leaders and reps are constantly watching new trends that could help them achieve new targets. Executives should also ensure they are evolving along with changing technology and demography.


Here are five sales trends for a successful sales model:


Consumer-centric selling- Customers want their problems to have a meaningful solution. Sales reps need to realize that prospects are the start of the show. Demos should give a conclusion to the wants of their clients. Consumer relationship is the key to a successful sales pitch. Your expertise would increase when you explain the reasoning behind the product or service.


Investing in Forward Planning- Trends analysis is one of the most crucial parts of the sales process. Leaders should adapt to the new changes faster and work on their growth model. Forward-thinking will help sales executive reach their year goals easily. Organizations should work on budgets exclusive to new growth opportunities that are yet to come.


Sales automation for revenue growth- Mckinsey reported a 10% uplift in sales of businesses that adapted automation in the year 2020. Along with this, there was an improvement in efficiencies by nearly 15%. COVID has also made organizations adapt to newer technology to automate most of their work. According to Salesforce, 53% of businesses that invested in technology saw revenue growth.


Freemium model for nurturing leads- We live in a world of try and buy. The consumer wants to test out a product before making the final purchase. A sales funnel becomes successful when you fulfill each step of the consumer journey. Giving free consultations, services, or tools will increase your brand awareness. It would be the most organic way to increase sales growth.


Virtual sales- Online meetings are increasingly becoming popular. They are an effective way to sell anywhere in the world. According to a survey by Bain & Company found that 92% of B2B buyers prefer virtual sales pitches. Remote sales are the future for many industries. A sales rep can now interact with more customers daily than ever.


The sales industry is going through some rapid changes and trends. What was not even heard in 2021 is having an immense impact on an organization's sales model in 2022.


Konsyg has a team of experts that are constantly adapting to newer technology, data, and information. Our sales team molds themselves according to time and situation. To know more about how we score perfect prospects, contact us at www.konsyg.com


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